Podcast Episode 165: BIZ Q&A: Your Niche, Content Creation and Social Media Followers

Are you ready to dive into business? Let’s switch gears and talk about some of the business questions that are on top of your mind.

You can find all the info and links about this episode at https://holisticwellness.ca/episode165.

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Topics Discussed in This Episode:

Identifying your niche
What to post on social media
How often you should post on social media to grow your following
Why videos are important to grow your business

Key Takeaways:

When you are in the beginning stages of your business, you’re not going to nail your niche 100%. This is because you don’t really have the experience yet. You have to get out there and take action and start working with people and doing the things that’ll bring you closer to your niche.
Sitting back and thinking things through means you’re not taking action. When you’re always in your head, that’s not actually helping.
Taking action brings clarity.
If you’re trying to post something on social media and you just don’t know what to post, it could mean that you don’t know your niche well enough so you’re unclear of what to post to attract the right people, or you’re probably just overthinking and getting caught up in perfectionism.
Content is king when you’re in the beginning stages of your business. The more consistent you can be in posting content, the better it will be for growing your reach and growing your following.
The “doing” is important in running a business, but there’s the “being” aspect to it too. It’s who you’re being combined with what you’re doing that’s going to help you grow your business and attract the right people.

Action Steps:

Show up for yourself no matter how challenging it gets or how defeated you might feel.
Know your zone of genius.
Stop overthinking and take action.
Invest in yourself and hire a business coach. Learn marketing so you can get some momentum in your business and get some money coming in.
Make a list of all the things that can relate to your niche.
When it comes to posting on social media:

Be clear on what consistency means to you.
Use hashtags that are associated with your brand.
Don’t get caught up in the following and the number of likes.

Make videos. This is important because people will make a bigger and faster connection with you by seeing you on video.

Samantha said:

“It’s so exciting to see women really start to step into their power and own their worth and their value, and really see what they have to offer the world and how that’s going to support other women and create this ripple effect…”

“The more you go through and the more you learn [from] the failures and all of that, you truly start to step into your role as a leader.”

Thanks for listening!

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Links to things I talk about in the show:

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Check out CANPREV products across Canadian Health Food Stores and online at Natures-Source.ca – I personally LOVE their MYCO10 and Collagen powder. I also like adding their amino acids to my pre or post workout smoothies. My go to’s are L-glutamine and L-tyrosine. Head to https://canprev.ca for more info on Canprev products. Be sure to check out the NEW Liposomals from Canprev. Currently I’m using their Vitamin C and Curcumin Liposomal and more products are launching soon! – https://canprev.ca/products/curcumin100-liposomal